1. No local installation
E-Marketing Manager is not a local installation but software on demand. You manage your account via web browser from any PC with internet access. This means for you: No installation, configuration and administration. That saves time and money. Even updates are done without any effort from you.
2. Higher performance
E-Marketing Manager is not a single server software like OpenEMM. E-Marketing Manager operates on several distributed servers in a data center and provides nearly unlimited scalability in sending speed and data volume. You can send millions of newsletters per hour with the E-Marketing Manager. For virtually unlimited data volume E-Marketing Manager comes with an Oracle database instead of MySQL like OpenEMM.
3. Access to support
E-Marketing Manager comes with access to the AGNITAS support team. You can reach the support team via e-mail and telephone. Some support is already included in your monthly fee.
4. Additional features
E-Marketing Manager offers some additional features that make e-mail marketing even more professional:
• Automatic optimization of mailings by list split: Automatic send-out of the most successful newsletter after testing different versions
• Support of all ISO fonts: All fonts worldwide are supported for your global campaigns
• Scalable speed for sending out mailings: Reduce speed to avoid overload on your website and improve deliverability in some cases
• Statistic reports via e-mail: Receive PDF-reports with the latest analysis of your campaigns
• Optional import of content via xml: Import your content automatically from your CMS
• Optional cross media: Expand your communication channels to Fax, Print, SMS and MMS
• Optional personalization of pdf attachments allows sending of invoices and much more
• Optional multi-client capability: Agencies can handle different customers with different accounts
• Optional shop-measurement provides a powerful analysis of shopping carts and turnover for online-shops
• Six modular extensions for E-Marketing Manager (Agents) are available
5. Licensing and full service available
Even though most customers choose the on demand solution of E-Marketing Manager, there are two further possibilities. Full service: We operate E-Marketing Manager for you, create templates and provide statistics. Licensing: Heavy-users can choose a license of E-Marketing Manager for their own data center. Many customers from mail order businesses rely on a license of E-Marketing Manager.
6. Easy Upgrade
The upgrade from OpenEMM to E-Marketing Manager could not be easier. The user interface and all operations are exactly the same. All you have to do is to export data from OpenEMM and import it in E-Marketing Manager and you are ready to go.
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